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April 17, 2012PRESS SUMMARY - PENTAX RICOH IMAGING AMERICAS CORPORATION announced that the PENTAX Optio WG-2 compact digital camera, launched in March 2012, has received a 2012 TIPA (Technical Image Press Association) Award for “Best Rugged Compact Camera”. The WG-2 was selected because of its exceptional image quality and outstanding operability in harsh conditions. The camera is waterproof up to 40 feet, dustproof, coldproof, crushproof, and shock-resistant.

TIPA is an independent, non-profit organization comprised of editors from 29 photo and imaging magazines in 14 countries, many in Europe. This year’s TIPA winners were chosen from a wide variety of new photo and imaging products that were introduced between April 1, 2011 and March 31, 2012.

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April 22, 2011PRESS SUMMARY - Samsung Electronics Co., Ltd, announced the launch of its W200 Pocket Cam. The W200 is designed so it can be taken anywhere to capture brilliant video in the toughest conditions, particularly underwater, thanks to features such as a 5 megapixel BSI CMOS sensor and F2.2 Bright Lens. Created for those whose active lifestyles demand both durability and quality, it houses Samsung’s leading imaging technology in a shock, water and dust-proof rugged body.

The W200 is built to withstand the elements to produce high-quality video in almost any circumstance and thanks to specialized functions, it makes brilliant underwater video easier to achieve than ever. It is waterproof up to three meters, making it suitable for great video of a relaxed day by the pool or even up-close shots of coral reefs. The W200’s anti-water drop coating also means that the LCD screen will stay free of condensation, even in damp conditions, so you can film without wiping the screen. The lens also features anti-fog coating that lets steam disperse so you always have clear, blur-free videos and pictures even straight after coming out of the pool. To make capturing amazing underwater footage simple, the W200 also includes an Aqua Mode setting, which automatically sets the ideal parameters for the bright and clear underwater video. Despite being slim and compact, it is also shock-proof and dust-proof and so is the perfect addition to a backpack for any trip and robust enough for worry-free family vacations with young children. Because the W200 is designed to be taken anywhere, it also comes with a built-in USB arm to make it easy to share your adventure. Read More→

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PENTAX LogoFeb 8, 2011PRESS SUMMARY - PENTAX Imaging Company has announced its 12th generation of adventure series digital cameras – the PENTAX Optio WG-1 and PENTAX Optio WG-1 GPS. Featuring outstanding waterproof, dustproof, shockproof, coldproof, and crushproof capability, these extra-rugged models take adventure photography to new heights (and depths).

Pentax Optio WG-1 GPS

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KODAK PLAYFULL

KODAK PLAYFULL

Kodak LogoJan 9, 2011PRESS SUMMARY - Eastman Kodak Company introduced two new additions to its award-winning pocket video camera portfolio – the KODAK PLAYFULL Video Camera that’s packed full of features in an ultra slim and chic design and the next generation of the KODAK PLAYSPORT Video Camera that’s shockproof, dustproof and waterproof up to 10 feet.

Both video cameras feature Kodak’s exclusive Share Button making it easy for you to share your videos and pictures with friends and family in three simple steps. Kodak offers the world’s only cameras with 3-step sharing.1 New in 2011, Kodak has added TWITTER as a sharing destination as well as two more international sites.

KODAK PLAYFULL Video Camera

Featuring a hip and stylish design, the KODAK PLAYFULL Video Camera not only fits in the pocket of your skinny jeans but looks good with them too. It is made for social butterflies and social networking superstars. You can capture your best friend’s birthday party or a night at the fashion show in full 1080p HD video or 5 MP stills. Then simply press the Share Button to tag to your favorite social networking sites and email, and connect to your computer for automatic upload. Read More→

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Jan 8, 2011PRESS SUMMARY - Fujifilm has raised the bar in the competitive outdoor compact camera sector by introducing the FinePix XP30; the world’s first water, shock, dust and freeze proof model featuring built-in GPS functionality.

FujiFilm FinePix XP30

Continuing in the tradition set by the XP10 that it replaces, the FinePix XP30 offers a competitively-priced entry into the sector with a specification that will ensure outdoor-loving photographers or adventure sports enthusiasts are well catered for. In addition to GPS and its rugged build quality, the camera also features 14.2 megapixel resolution with an impressive 5 times wide zoom with optical image stabilization to shoot sharp image quality in any condition. With a FinePix XP30 in their rucksack, outdoor photographers will be able take their pictures to new heights without the steep price tag! Read More→

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The Holga is a medium format 120 film toy camera, made in China, known for its low-fidelity aesthetic. The Holga’s low-cost construction and simple meniscus lens often yields pictures that display vignetting, blur, light leaks, and other distortions. The camera’s limitations have brought it a cult following among some photographers, and Holga photos have won awards and competitions in art and news photography.
-Wikipedia

Back in the days before I had the money to invest in a high-end digital SLR camera, I would spend long nights, sometimes hours at a time in the darkroom, developing that days film. I was addicted to 35 mm film, especially black and white. I clearly remember reading about the Holga on the Internet, and I just had to have one.

About The Holga

For those of you who may not be familiar with the Holga camera, it is marketed as a toy, but for those who have ever taken photographs with one, it is anything but a toy. The Holga camera uses 120 mm film, which is many times larger than the common 35 mm film that is most popular in the United States, and instead of having around 30 exposures per roll with 35 mm film, the Holga’s 120 mm film yields between 12 and 14 exposures per roll. Read More→

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PENTAX LogoJune 17, 2010PRESS SUMMARY - PENTAX Imaging Company announced that the PENTAX Optio W90 will be available soon in a third color choice. As early as next month, the eleventh generation PENTAX Optio W90 will become available in orange, in addition to green and black.

Pentax Optio W90 Orange

Every PENTAX Optio W90 offers enhanced waterproof, shockproof, dustproof, and coldproof performance and features an inventive Digital Microscope mode with LED lighting to capture small but intriguing subjects. Designed with the look of mountaineering equipment, every Optio W90 kit includes a woven Web fabric strap complete with a carabiner to attach the camera to a backpack and other outdoor gear. Read More→

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Kodak LogoMay 21, 2010 – Here’s an awesome video that I was turned on to by Jennifer Cisney (@kodakCB on Twitter). The waterproof full HD Kodak PlaySport video camera was the perfect choice to create this high energy Kitesurfing video. Check it out! And be sure to watch it full screen in 720p HD.

You can purchase the Kodak PlaySport video camera from Amazon.com for around $149.00 but they have been running some pretty good sales you may want to check out. Read More→

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PENTAX LogoMay 8, 2010 - PRESS SUMMARY – PENTAX Imaging Company announced that the PENTAX Optio W90 digital camera is an OUTSIDE MAGAZINE Gear of the Year Award winner. The Gear of the Year Award is announced in the Spring/Summer 2010 Outside Buyer’s Guide hitting newsstands today and remains available through September of this year.

“This is one cool camera,” said Buyer’s Guide editor Sam Moulton. “With rugged specs and a design that makes it look like it belongs on a mountain trail, it offers everything an outdoor adventure enthusiast could want in a point and shoot camera,” added Sam Moulton.

Pentax Optio W90

“And when the shooting begins, the W90 brings some serious photographic punch,” added Moulton.

The eleventh generation PENTAX Optio waterproof digital camera is built for rugged adventure in every way. With enhanced waterproof, shockproof, dustproof, and coldproof performance, Read More→

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Jan 17, 2010 – Polaroid is bringing back the OneStep camera but it’s been completely redesigned. The new PIC 1000 will be available in a range of fun colors and use Polaroid Color 600 Instant Film for the classic white border pictures. The Polaroid Color 600 Instant Film will work with both classic and new cameras and will be offered in packs of 10 pictures. Look for the cameras and film to hit national retailers this year.

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