Archive for Lenses

SIGMA Logo

April 25, 2010

PRESS RELEASE

Adobe Systems Incorporated’s image processing software compatibility announcement

The Sigma Corporation is pleased to announce that, through collaboration with Adobe Systems Incorporated (Headquarter: Shinagawa-Ku, Tokyo), Sigma lenses will be compatible with the “Lens Correction” feature of the professional digital imaging standard, “Adobe® Photoshop® CS5” and “Adobe® Photoshop® CS5 Extended” software (hereinafter referred to as Adobe Photoshop CS5)” (Windows® version/Macintosh® version). Read More→

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SIGMA LogoMarch 20, 2010 – Sigma announced their new APO 150-500mm f/5-6.3 DG OS HSM lens for Sony and Pentax mounts. The lens has an equivalent field of view of a 225-750mm when used on a DSLR with an APS-C size sensor. Sigma’s optical stabilizer offers the use of shutter speeds 4 stops slower which is ideal for sports, wildlife and landscape handheld shooting. The Hyper Sonic Motor (HSM) ensures a quiet and high-speed AF as well as full-time manual focusing capability. A removable tripod socket is included with the lens. See the Press Release for more details.

SIGMA 150-500mm f/5-6.3 DG OS HSM Lens

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March 20, 2010 – Canon Japan announced that they are struggling to meet the demands for the new EF 70-200mm f/2.8L IS II USM lens that was announced at the beginning of the year. The previous model has proved to be a staple for many professional photographers and based on the demand, the updated version should prove to be the same. Although they announced a shortage, you can still find the lens online for around $2499.

For more details about this lens check out my previous post “The Best Just Got Better – Canon’s Second Generation EF 70-200mm f/2.8L Lens“.

Canon 70-200mm f/2.8L IS II USM

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Panasonic Logo

March 18, 2010

PRESS RELEASE

Panasonic LUMIX G VARIO 14-42mm f/3.5-5.6 Aspherical Mega O.I.SPANASONIC ANNOUNCES COMPACT AND LIGHTWEIGHT STANDARD ZOOM LENS FOR LUMIX G SERIES DIGITAL CAMERAS

SECAUCUS, NJ – Panasonic today introduces a new interchangeable lens for its LUMIX G Micro System, the ultra-compact and lightweight LUMIX G VARIO 14-42mm/F3.5-5.6 ASPH/MEGA O.I.S. lens offers versatile zoom range of 14-42mm (35mm camera equivalent: 28-84mm), making it suitable for a wide variety of scenes, everything from dynamic landscape to portrait.  The LUMIX G VARIO 14-42mm/F3.5-5.6 ASPH/MEGA O.I.S. lens will be part of the kit lens for the latest additions to the LUMIX G Series of digital cameras: the LUMIX DMC-G10 and LUMIX DMC-G2, also introduced today. Read More→

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Feb 21, 2010 – Samsung announced the addition of five new lenses to their NX system. This follows the announcement of their NX10 camera that was introduced last month at CES. Lenses include: an 18-55mm f/3.5-5.6 non OIS standard zoom lens, 20-50mm f/3.5-5.6 compact zoom lens, 20mm f/2.8 wide pancake lens, 18-200mm f/3.5-6.3 OIS super zoom lens and a 60mm f/2.8 macro lens. The lenses are scheduled to be rolled out this year but actual ship dates and prices are
not available. Read More→

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Feb 7, 2010 – To go along with the E-PL1, Olympus announced two new additions to their Micro Four Thirds™ System lens lineup. The M.ZUIKO DIGITAL ED 9-18mm f4.0-5.6 (35mm equivalent 18-36mm) will be available in May for an estimated price of $699.99 and M.ZUIKO DIGITAL ED 14-150mm f4.0-5.6 (35mm equivalent 28-300mm) will be available in June for $599.99.

Olympus 9-18mm f4.0-5.6 and 14-150mm f4.0-5.6

Olympus 9-18mm f4.0-5.6 and 14-150mm f4.0-5.6

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CANON-LOGOJan 9, 2010 – Canon announced their second generation EF 70-200mm f/2.8L IS II USM Lens. This focal range is arguably the most popular of Canon’s telephoto lens and is a staple for many professional photographers. It provides the focal length, maximum aperture and zoom power for capturing everything from fast-action sports to studio portraits. The new EF 70-200 has been enhanced to provide better durability and strength without a significant increase in weight and will produce better image quality with improved contrast and resolution. Auto focus has been improved with a new focusing algorithm and the minimum focusing distance has been reduced to 3.9 feet through the entire zoom range. The new lens is scheduled to be at US dealers in April. The price is still to be determined but the previous model is selling for $1,699.95 at B&H so I would expect this one to be close to that.

CANON-70-200mm-3-4-VIEW

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LUMIX-G-LENSES

PANASONIC-LOGO

Sep 13, 2009

PRESS RELEASE

PANASONIC ADDS TWO NEW INTERCHANGEABLE LENSES TO ITS LUMIX G SERIES DIGITAL CAMERA SYSTEM, INCLUDING

WORLD’S FIRST LEICA MICRO FOUR THIRDS LENS

World’s first Leica Micro Four Thirds lens Compatible with Panasonic’s Award-Winning LUMIX G Series of Digital Cameras, Plus a New, Ultra Lightweight  F1.7 Lens

Secaucus, NJ (September 2, 2009) – Today, Panasonic introduced two new Micro Four Thirds digital interchangeable lenses – the LUMIX G 20mm/F1.7 ASPH, a compact and lightweight “pancake” lens with outstanding brightness, and the world’s first Leica Micro Four Thirds lens, the LEICA DG MACRO-ELMARIT 45mm/F2.8 ASPH/MEGA O.I.S. which features exceptional image quality in a compact size. Both lenses are compatible with Panasonic’s LUMIX G Series Micro Four Thirds standard digital cameras, which include the award-winning LUMIX DMC-G1 and LUMIX DMC-GH1 models; and the LUMIX DMC-GF1, also introduced today. Read More→

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CANON-LOGOCANON-LENS-GROUPSep 13, 2009 - Canon introduced three new lenses last week. The EF 100mm f/2.8L Macro IS USM lens is a great multipurpose lens for capturing sharp close-up images of small objects as well as beautiful portrait-length telephoto shots. This lens incorporates Canon’s new Hybrid IS which compensates for both angular camera shake and shift camera shake, problems that become more apparent as magnification increases. Shift camera shake is rarely noticeable when shooting outside the macro realm, such as landscape photography. But when shooting extreme close-ups, even the slightest amount of angular or shift camera shake can adversely affect image quality. The Hybrid IS lens includes an acceleration sensor in addition to the conventional angular velocity sensor, and together work to compensate for the two types of shift giving a much sharper image. This lens will be available at the end of September for an estimated price of $1,049.

The second Canon lens introduced is the  EF-S 15-85mm f/3.5-5.6 IS USM. This is an ideal multipurpose wide-angle zoom lens for the photographer shooting a wedding or exotic vacation. The zoom range is equivalent to 24-136mm on a full-frame camera and when coupled with the new 7D, provides videographers with a phenomenal focal range for wide-angle scenic footage and zoomed in telephoto shots. Canon has scheduled this lens to be available in late October for an estimated price of $799.99.

The third lens is the EF-S 18-135mm f/3.5-5.6 IS. This is the perfect Image Stabilized lens for the advanced shooter looking for a wide-angle zoom lens with telephoto capabilities. On a full-frame camera this lens is equivalent to 29-216mm. Look for this lens at the end of September for an estimated price of $499.99.

PRESS RELEASE

Canon U.S.A. Introduces Three New EF and EF-S Lenses, including The First Camera Lens Featuring Hybrid Image Stabilization

Introducing the EF 100mm f/2.8L Macro IS USM, EF-S 15-85mm f/3.5-5.6 IS USM, and EF-S 18-135mm f/3.5-5.6 IS Lenses

Lake Success, N.Y., September 1, 2009 – Canon U.S.A., Inc., a leader in digital imaging, continues its advancement of EOS lens technology with the introduction of three new EF and EF-S lenses – EF 100mm f/2.8L Macro IS USM, EF-S 15-85mm f/3.5-5.6 IS USM and the EF-S 18-135mm f/3.5-5.6 IS, lenses. The new EF 100mm f/2.8L Macro IS lens is the world’s first camera lens featuring Canon’s new Hybrid Image Stabilization (Hybrid IS) technology*, compensating for both angle camera shake and shift camera shake, up to four shutter speed steps. The EF 100mm f/2.8L Macro IS USM lens is compatible with all EOS cameras, while the EF-S 15-85mm and EF-S 18-135mm zoom lenses are designed specifically for Canon digital cameras that are compatible with EF-S lenses.** Read More→

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