Archive for Lenses
Canon’s New Professional L-Series EF Lenses and Accessories
Posted by: | Comments 
Aug 26, 2010 – PRESS SUMMARY - Canon U.S.A., Inc., a leader in digital imaging, rounds out its Summer product introductions with four new L-series lenses and two new accessory extenders for professionals and advanced amateurs. Leading the introductions, the EF 8-15mm f/4L Fisheye USM lens is the world’s widest fisheye zoom lens, providing professional photographers and cinematographers with a unique optical tool for capturing 180˚ angle-of-view shots on all EOS Digital SLR cameras. Photographers looking for a broad focal length range with excellent image quality will enjoy the Company’s first L-series 70-300mm telephoto zoom lens, the new EF 70-300mm f/4.5-5.6L IS USM lens, delivering outstanding sharpness, contrast and color fidelity in a compact, lightweight form factor. Canon is introducing two new versions of its popular super telephoto lenses, the new EF 300mm f/2.8L IS II USM and EF 400mm f/2.8L IS II USM super-telephoto lenses delivering incredible image quality at all apertures for professional photojournalists, sports and wildlife photographers. For professionals and advanced amateurs looking to push their L-series Canon telephotos to the limit, the Company is proud to upgrade its two popular extenders with the new Canon Extender EF 1.4x III and Extender EF 2x III for additional telephoto reach and exceptional clarity. Photographers will immediately notice that the latest Canon L-series telephoto lenses and extenders have a more neutral white tone compared to earlier models. This new shade of white will be used with all L-series telephoto lenses and extenders beginning in the second half of 2010. The introductions of these Canon lenses have been timed with Canon’s latest camera introduction, the Canon EOS 60D Digital SLR camera, designed for advanced amateurs and emerging professional photographers.
NIKKOR Announces Four New Lenses
Posted by: | Comments
Aug 19, 2010 – PRESS SUMMARY - Nikon Inc. announced four new lenses to the legendary NIKKOR line to meet the needs of all types of photographers, from those looking for the ideal lens for capturing memories of the school play to pro glass that captures client work in the studio. The new AF-S DX 55-300mm f/4.5-5.6G ED VR, AF-S 28-300mm f/3.5-5.6G ED VR, AF-S 24-120mm f/4G ED VR and AF-S 85mm f/1.4G deliver the optical excellence and stunning image quality that consumers have become accustomed to with AF-S NIKKOR lenses. Nikon’s optical engineering experience and devotion to extraordinary standards of excellence have contributed to the strength and legend of the NIKKOR brand. With the addition of these four lenses, 2010 has seen the introduction of a total of seven new NIKKOR lenses, reinforcing Nikon’s role as the world leader in optics.
Aug 12, 2010 – PRESS SUMMARY - On August 26, 2010 (Japan Standard Time), Tamron Co., Ltd. (TOKYO:7740), will release another advance in the company’s pursuit of high-resolution images in the telephoto lens category. Their new 70-300 mm F/4-5.6 telephoto zoom lens features image stabilization and an ultrasonic auto-focus drive. The SP 70-300 mm F/4-5.6 Di VC USD (model A005) high-resolution DSLR lens is engineered for a Nikon mount, with compatibility for Canon and Sony mounts to follow. While designed for digital SLR cameras, the SP 70-300 mm F/4-5.6 Di VC USD (Model A005) can be used with both full-frame sensor and AF 35 mm cameras having a zoom range of
70-300 mm, and as well with APS-C sensor cameras where the angle of view changes the zoom to
109-465 mm.
Sigma Lens Compatibility with “Lens Correction” Feature in Photoshop CS5
Posted by: | Comments
April 25, 2010
PRESS RELEASE
Adobe Systems Incorporated’s image processing software compatibility announcement
The Sigma Corporation is pleased to announce that, through collaboration with Adobe Systems Incorporated (Headquarter: Shinagawa-Ku, Tokyo), Sigma lenses will be compatible with the “Lens Correction” feature of the professional digital imaging standard, “Adobe® Photoshop® CS5” and “Adobe® Photoshop® CS5 Extended” software (hereinafter referred to as Adobe Photoshop CS5)” (Windows® version/Macintosh® version). Read More→
Sigma’s New APO 150-500mm f/5-6.3 Lens for Sony and Pentax Mounts
Posted by: | Comments
March 20, 2010 – Sigma announced their new APO 150-500mm f/5-6.3 DG OS HSM lens for Sony and Pentax mounts. The lens has an equivalent field of view of a 225-750mm when used on a DSLR with an APS-C size sensor. Sigma’s optical stabilizer offers the use of shutter speeds 4 stops slower which is ideal for sports, wildlife and landscape handheld shooting. The Hyper Sonic Motor (HSM) ensures a quiet and high-speed AF as well as full-time manual focusing capability. A removable tripod socket is included with the lens. See the Press Release for more details.
Canon Struggles to Meet Demands for New EF 70-200 Lens
Posted by: | Comments
March 20, 2010 – Canon Japan announced that they are struggling to meet the demands for the new EF 70-200mm f/2.8L IS II USM lens that was announced at the beginning of the year. The previous model has proved to be a staple for many professional photographers and based on the demand, the updated version should prove to be the same. Although they announced a shortage, you can still find the lens online for around $2499.
For more details about this lens check out my previous post “The Best Just Got Better – Canon’s Second Generation EF 70-200mm f/2.8L Lens“.
Panasonic LUMIX VARIO 14-42mm Zoom Lens for G Series Digital Cameras
Posted by: | Comments
March 18, 2010
PRESS RELEASE
PANASONIC ANNOUNCES COMPACT AND LIGHTWEIGHT STANDARD ZOOM LENS FOR LUMIX G SERIES DIGITAL CAMERAS
SECAUCUS, NJ – Panasonic today introduces a new interchangeable lens for its LUMIX G Micro System, the ultra-compact and lightweight LUMIX G VARIO 14-42mm/F3.5-5.6 ASPH/MEGA O.I.S. lens offers versatile zoom range of 14-42mm (35mm camera equivalent: 28-84mm), making it suitable for a wide variety of scenes, everything from dynamic landscape to portrait. The LUMIX G VARIO 14-42mm/F3.5-5.6 ASPH/MEGA O.I.S. lens will be part of the kit lens for the latest additions to the LUMIX G Series of digital cameras: the LUMIX DMC-G10 and LUMIX DMC-G2, also introduced today. Read More→
Samsung Announced 5 New NX System Lenses
Posted by: | Comments
Feb 21, 2010 – Samsung announced the addition of five new lenses to their NX system. This follows the announcement of their NX10 camera that was introduced last month at CES. Lenses include: an 18-55mm f/3.5-5.6 non OIS standard zoom lens, 20-50mm f/3.5-5.6 compact zoom lens, 20mm f/2.8 wide pancake lens, 18-200mm f/3.5-6.3 OIS super zoom lens and a 60mm f/2.8 macro lens. The lenses are scheduled to be rolled out this year but actual ship dates and prices are
not available. Read More→
Olympus Announced Two New Additions to Their Micro Four Thirds System Lens Lineup
Posted by: | Comments
Feb 7, 2010 – To go along with the E-PL1, Olympus announced two new additions to their Micro Four Thirds™ System lens lineup. The M.ZUIKO DIGITAL ED 9-18mm f4.0-5.6 (35mm equivalent 18-36mm) will be available in May for an estimated price of $699.99 and M.ZUIKO DIGITAL ED 14-150mm f4.0-5.6 (35mm equivalent 28-300mm) will be available in June for $599.99.
Olympus 9-18mm f4.0-5.6 and 14-150mm f4.0-5.6
The Best Just Got Better – Canon’s Second Generation EF 70-200mm f/2.8L Lens
Posted by: | Comments
Jan 9, 2010 – Canon announced their second generation EF 70-200mm f/2.8L IS II USM Lens. This focal range is arguably the most popular of Canon’s telephoto lens and is a staple for many professional photographers. It provides the focal length, maximum aperture and zoom power for capturing everything from fast-action sports to studio portraits. The new EF 70-200 has been enhanced to provide better durability and strength without a significant increase in weight and will produce better image quality with improved contrast and resolution. Auto focus has been improved with a new focusing algorithm and the minimum focusing distance has been reduced to 3.9 feet through the entire zoom range. The new lens is scheduled to be at US dealers in April. The price is still to be determined but the previous model is selling for $1,699.95 at B&H so I would expect this one to be close to that.
