March 13, 2010 – Pictage, the leading professional photographer community and online platform for marketing, selling and fulfilling professional photo products, announced their Next-Generation online Portal. It’s an easy-to-use platform that enables photographers to efficiently and profitably manage their post-shoot workflow and select from a comprehensive suite of Pictage services that save time and maximize sales.
Pictage was designed to make the professional photographers’ lives easier. The amount of work involved after the shoot can be overwhelming and that’s where Pictage and the new Portal come in to help manage as much of that process as the photographer wishes allowing them to focus more of their time building business.
If you’re already a Pictage member, the new Portal will be made available on a rolling basis over the next two months. If you’re not a member, go to pictage.com for pricing and a demo of their service.
Pictage Introduces Next-Generation Online Portal to Empower Professional Photographers and Enable Their Success
Leading Online Photography Services Company Launches Innovative Web-Based Platform to Manage Post-Photo Shoot Workflow and Client Deliverables
TORRANCE, Calif.–Pictage, Inc., the leading professional photographer community and online platform for marketing, selling, and fulfilling professional photo products, today announced the introduction of its new Photographer Portal, an innovative, easy-to-use Web-based platform that enables photographers to efficiently and profitably manage their post-shoot workflow, and select from a comprehensive suite of Pictage services that save time and maximize sales.
Designed with extensive input from Pictage’s professional photographer community, the new Portal leverages the latest Internet technologies to streamline management, marketing and selling of photographers’ images and related photo products online. Photographers can rapidly and efficiently set up their product catalog and pricing, select Pictage-managed marketing and promotion preferences, and review and organize images with client input for packaging into album, book and print products. The Portal also delivers rich, real-time information on all aspects of a photographer’s post-shoot workflow, including uploads and post-production of images, visits to the online galleries by clients and guests, and customer orders. The result is a platform that enables professional photographers to expand their studio businesses, while giving them more time and flexibility to follow their creative passions.
“Pictage is dedicated to making professional photographers’ lives easier and enabling their careers to soar. The amount of work involved for a photographer to engage with clients and guests after a photo shoot, help them with image selection and design, and deliver a finished print, album or photo book is overwhelming, and this is where Pictage and the new Portal come in to manage as much of that process as the photographer wishes,” said Simon Anderson, chief marketing officer of Pictage, Inc. “The new Portal empowers photographers to focus their time and energy on building their businesses, and puts a very useful tool in their hands to stay on top of their post-shoot deliverables, while allowing a trusted partner to handle the details.”
The Pictage Photographer Portal offers the following new functionality and enhanced features:
- Snapshot: The focus of each member’s studio home, Snapshot offers a customizable, real-time dashboard that notifies the photographer of a broad range of account activities, including gallery visits, retail orders, album and slideshow creation, and event and account alerts.
- Image Management: Powerful visual and organizational tools to view, adjust, and organize images on the fly, and order a full suite of photo products for clients and marketing collateral for the member’s studio.
- Event Management: Events, folders, slideshows, and album design modules that provide a simple, intuitive interface for managing the post-shoot workflow.
- Analytics: Rich data that gives photographers better insight into post-shoot activities managed by Pictage, including registered guest visits and purchasing behavior, and enables them to take specific action that improves the client experience to maximize sales.
Currently in beta testing with a selection of Pictage photographers, the new Portal will be made available on a rolling basis to all Pictage members over the next two months.
Pictage and “Empowering Photographers. Enabling Success.” are trademarks of Pictage, Inc. All other company names, product titles, publisher names, trademarks, artwork, and associated imagery are trademarks, registered trademarks, and/or copyright material of their respective owners.
About Pictage, Inc.
Founded in 2000, Pictage is dedicated to empowering professional photographers and enabling their success. Pictage offers the best online platform for marketing, selling and fulfilling professional photo products, and serves a passionate community of almost 10,000 photographers worldwide. Pictage honors and respects the courage and creativity of its customers, and strives to deliver intuitive products and services designed to simplify and grow their studio business. By streamlining workflow and taking on time-consuming tasks such as image enhancement, album design, fulfilling client orders and handling customer service, Pictage frees photographers to focus on shooting more events and making lasting, favorable impressions with their clients. For more information, please visit http://www.pictage.com.
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