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Big announcement from Digital Photography Café!

As you know we’re in the trade show season. CES, PMA, Imaging USA and now the WPPI 2012 Convention and Trade Show is right around the corner.

Digital Photography Café is taking the show on the road and heading to Las Vegas for WPPI 2012. We’ll be broadcasting live over the internet form the Digital Photography Café Lounge located at the MGM Grand. We’ll be checking out the latest products and services and chatting with some of the industries hottest photographers and leaders.

Our coverage will be broadcast on DigitalPhotographyCafe.com, CurrentPhotographer.com and several other syndicates including WPPI’s own website at WPPIOnline.com.

How would you like to get your name or business in front of tens or even hundreds of thousands of people who are watching our live broadcast? Read More→

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A couple of weeks ago I had the pleasure of hosting a social media Masterclass at The Societies annual photographic convention here in London. I shared a few social media marketing ideas, many of which I have published here. One idea that I’ll be using in the very near future (and that I shared in my talk) fits in nicely with Facebook’s announcement on Tuesday that Timeline will be rolled out to everyone in the next few weeks.

If you have been using timeline already you’ll no doubt have played around with different cover photos.
You’ll also might have come to the same realisation as I did that it’s not easy to find an image which fits neatly into the 850 x315 space.

Now imagine what Joe Public is trying to fit into that awkward space.

As photographers we have the wonderful advantage that not only can we shoot an image for that particular size but we can easily crop an image ready to fit.

However your share your clients images on Facebook try and include one that is cropped for the Timeline cover.

What next?

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So you receive a document that needs to be signed. You fill in the blanks using your computer and print it. You now sign the hard copy, scan it into your computer, and then email the file to whomever needed your signature in the first place. Whew! That was pretty complicated just to sign a simple electronic form. Digitize. Kill a tree. Redigitize. It really should be easier than that!

Okay, it’s not that complicated and you really didn’t kill a whole tree when you printed it, but you did waste some valuable time going through all those steps. What if you had an app within which you could sign the form and save it or email it to yourself or someone else?

The Sign Now iPhone and iPad app allows you to do just that. It is very easy to use. Simply tap on the document icon to open a document. You may then import from email, take a photo, select a photo, or open a sample document. Once you do that you may click on the area in which you wish to sign or insert text. To insert a signature, I click on “Insert Signature” and use your finger to write your signature. Click “Done” when you are finished. You will then be taken back to the original document. Click where you would like to have your signature inserted. Use the slider to adjust the size of the signature. Read More→

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Landscape photography in colour is a truly beautiful thing, the pink and purple hues of dawn, a red sunset or a blue sky above a golden sandy beach, colour can really make an image pop. However, sometimes colour can become a bit of a distraction or perhaps it may be that there isn’t enough colour in the scene to make it exciting for the viewer. For example, red is a very strong colour and say you’re taking a shot of a nice blue car but there is a person in the background wearing a red coat, your eye is naturally drawn to the red coat thus taking away from the car of which you were trying to make the main feature.

Not every scene will benefit from being presented in monochrome and in a lot of cases a picture can become too cluttered with the viewer not being a clear indication of where to look. So it’s time to train your brain into seeing in black and white even though we see in colour. The key to achieving a more successful mono image is to simply view the scene in terms of shape and contrast. It’s the same compositional idea that drives all photography and knowledge of basic composition ideas will give you a big head start. Look for bold objects such as a large boulder in the countryside or a fence that you can use to lead the viewer through the scene, or look for things that are in contrast to their surroundings. Lets take the image above as an example; the wood posts are virtually in silhouette against the overcast sky and bright water, so by placing the camera where I could see them arranged in a line I produced a simple yet striking composition, and with the sky being mostly overcast there was very little in terms of colour so the obvious thing was to remove it. Read More→


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As we wander around with our cameras round our necks or you’re your shoulders or in a bag, though most prominently when it’s on display, we find, or certainly I do; that just by simply carrying a camera, it’s like you’ve got a magnet to other photographers with cameras who will smile and strike up a conversation. We carry with us this silent attractor which allows us to start conversations with anyone and more particularly with people who have an interest in photography or our fellow photographers’.

A Long Walk

I think it’s a lovely thing that we carry this symbol around with us that attracts other people in to have conversations that leads who knows where. Just last week I was doing a photography shoot in a coastal town for overlays for the meditations on Healing with Photography video courses. It was a beautiful sunny cold day, those lovely winter days that you get. I was busy taking pictures and wherever I looked in this pretty and very much deserted town of tourists, people on the pier turned smiled and looked to speak, say hello and pass the time of day. Read More→

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This week Trevor Current and Joseph Cristina talk about SOPA, PIPA, DMCA, Google searching your world and WPPI 2012.

Grab a latte, pull up a chair and join us as we chat about the art and business of photography.

Links:

SOPA – Stop Online Piracy Act

PIPA – Protect IP Act

DMCA – Digital Millennium Copyright Act

Google Search, Plus Your World

USA Today Article – Google Search Changes Set Off Uproar

Enter to win a WPPI 2012 Full Registration Pass

We’re going to Las Vegas and we want to take you with us…

Connect with the Hosts:

Trevor Current
Website: CurrentPhotographer.com
Twitter: @TrevorCurrent
Facebook: facebook.com/CurrentPhotographer
Google+: GPlusTC.com

Joseph Cristina
Website: alluremm.com
Twitter: @JosephCristina
Facebook: facebook.com/alluremm
Google+: GPlusJC.com

We hope you enjoy the show and would appreciate any feedback you may have. You can submit your comments and questions through the Contact form on the Digital Photography Café website.


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This week: In contrast to last week’s show, I’m talking about a much more sheltered and controlled working environment.

Following a call from a local business owner who is in the process of reviewing her marketing strategy, it was down to me to produce an up-to-date profile picture for use in all kinds of promotional activities.

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Some quick links to things mentioned in this show:

Music featured in this episode is courtesy of Matt Stevens. You can check out more of his work here.

We hope you enjoy the show and would appreciate any feedback you may have. Send your questions and comments to Giles on Twitter @GilesBabbidge or via email.


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to The Active Photographer podcast in iTunes or from our RSS feed.
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As its convention and trade show season I’m sure that you’ll be overwhelmed with ideas and inspiration for marketing campaigns. The biggest problem is that you might have come across a golden nugget that at this point in time isn’t quite the right fit for your business. The last thing you’ll want to do is to leave those ideas in a notebook which you’ll slide into a draw and ever read again.

One of the seminars I attended over the last week at The Societies Convention here in London was hosted by the hardest working photographer in the portrait business; Sandy Puc. Sandy shared her ‘salsa box’ concept which is basically three sets of colour coded folders filled with notes and ideas.
You have a folder for ideas you need to get onto right now, another for some time in the near future and another for the not too distant but not near future…..or something like that but you get the idea.

As part of my own business plan for 2012 I have started my own marketing planner. Being a bit of a geek and always one for dipping in and out of ideas I needed something that was cloud based and I could get to at any point. Evernote has proved to be the perfect tool as not only I can access and edit it from my office computer but I can also work on ideas from my iPad and phone. Using an online resource means I can also reference suppliers, products, blog articles, pinterest boards and even online storage where I might keep artwork. Read More→

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UPDATE: We have our winner! Congratulations goes out to Marie Leslie. She won the Full Registration Pass to WPPI 2012 in Las Vegas. We look forward to meeting her and all of you at the show.

As a way to celebrate Digital Photography Café’s  live broadcast from WPPI 2012 in Las Vegas, we’re running an amazing giveaway. You can enter to win a FREE WPPI 2012 Full Registration pass to the show.

The convention runs from February 16th – 23rd and the Trade Show runs from February 20th – 22nd.

With the full registration pass you’ll have FREE access to the three day trade show, you’ll be able to attended any of the 90 live platform classes, and you can experience all of the exciting after hour events! Read More→

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I was reminded recently why I became a wedding photographer. Not long ago I was visiting one of my wedding clients, dropping off an album from their wedding, when they invited me in to view a wall they had decorated in the house they recently bought just before their wedding. I walked in, turned the corner, and was amazed at what I saw. They had decorated the entire wall with photos from their wedding, engagement, and bridal sessions. All of the photos on the wall were photos that I had taken for them.

It touched me in a way I hadn’t realized before. Seeing how they placed the images I captured in such a prominent way in their home, it made me realize that wedding photography involves much more than just photographing the couples day. What we do lasts their lifetime. To know that the art I create is cherished so much by the people that hire me humbled me. The gift we have as photographers to create art or to “paint with our lens” (like I like to say) touches our client’s emotions. We capture their memories, their most precious moments, on film for them to cherish and enjoy for years to come. As wedding photographers we are able to touch people’s lives in a way that few others can and it is a great responsibility that we should not take lightly. Read More→


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