Archive for Business Advice for Photographers

A Swift Kick: Creating a Unique Photography Business

I think one of the most difficult things about being a visual artist is how “in your face” the competition can be at times. I don’t mean in an aggressive way. I mean in a literal, all-present way. They create amazing work; you feel defeated. They score an unbelievable opportunity; you feel jealous. They brand themselves beautifully; you feel lessened.

Sometimes it’s enough to make you feel like packing up your toys and going home. But despite all of this downtrodden negativity, I’ve got good news.

There is something that you were granted. There is something they absolutely cannot do better than you.

It sounds a bit hokey. Possibly even overplayed. But one thing that your competitors cannot do as well as you, is be you. We, as humans, are all made up of our own experiences. We all have our own abilities. We all have our own views of the world. So while you might appreciate the abilities of your competitors, you are required to build upon your own. You are required as a visual artist to be better than you were yesterday.

What do I mean?

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A Swift Kick: An Introduction to Angela Pointon

I was married to photography for a short time. But I cheated on photography when I had a love affair with marketing and business.

I’ve decided to come clean, and I’m out in the open about all of it now.

I started Steel Toe Images because I believe that photographers and artists are amazing, and each and every one of you has what it takes to be a great businessperson, too. I am here to show you how.

Before Steel Toe Images I was chief operating officer at a marketing agency helping hundreds of small businesses accelerate their growth and achieve the success of their dreams. I’ve also watched businesses flounder and fail, and I know the critical difference between what it really takes to create success and what people think it takes. I want to share those secrets of what I’ve learned with you.

On a lighter note, I have a contagious laugh that isn’t difficult to catch. I’m an easy audience for even the most amateur comedian. I have spent more years of my life as a vegetarian than not. I love animals, but I don’t have any pets (darn allergies). I have a really warm place in my heart for New England. I have two small boys and an amazing husband, and our happy, silly family resides just outside Philadelphia.

Join me on Wednesday, September 19th from 8:30 – 9:30PM east coast time for a FREE live webinar to learn all about how to listen to, understand, and utilize your gut instinct. Can’t make it on that date? Register anyway and we’ll send you a recording of the event whether you attend or not.  Space is limited. Reserve your space and register now: http://www.eventbrite.com/event/4051004664