Perhaps it’s my entrepreneurial spirit they made me think of this marketing campaign, or perhaps it’s just another good way to create some interest in your business.
The products or services you sell don’t have to cost tens of thousands of pounds (or dollars), they can be simple, affordable and convenient.
The nature of running a photography business is that at least in the beginning, you have to pretty much do everything yourself from bookkeeping to website design. After a while you might even consider yourself an expert in some of these areas. As I write this I am on my way to do a bit of website consulting work. I’ll be the first to admit that I’m no expert but there’s certainly things I can show people that they don’t have time to teach themselves.
In terms of physical products you don’t even have to create the product yourself. As photographers we often have a steady client base which other businesses would be certainly interested in taking advantage of.
Ideas for services
If you are a wedding photographer then it makes sense to partner with other businesses that are dealing with the visual aspect of the wedding. I am of course referring to make-up artists and hair stylists.
Offering a complete package of photography, hair and makeup will not only make your life easier because you will undoubtably only work with hair and MUA’s that aren’t a pain in backside but it will also tick two more boxes on the bride and groom’s to do list.
Michael has been working as a photographer for the last ten years. In that time he has shot over 100,000 peoples’ portraits and worked in four different continents. In 2001 Michael graduated with a degree in photography from Manchester Metropolitan University.