Archive for seasonal marketing

Marketing for the Seasons

Over the past couple of months we’ve shared a few different marketing campaigns but this week we’re going to take a break and look at planning your own.

It seems that just as one holiday finishes the next one begins. Every year there’s someone who notices a Christmas decoration for sale in August and exclaims ‘It’s getting earlier every year!’

Of course there’s some truth to this, the January sales have been starting before Christmas and visit any greeting card shop you’ll know immediately the coming holidays for the next 6 months!

But that’s their business I hear you say……..but doesn’t a portrait photography occasionally fall into the realms of seasonal gifts?

I know that many of you have been using various seasonal promotions but how have you planned your year?

Here’s a few good habits you might want to think about. Read More→