Archive for promotional videos

The Behind-the-Scenes Video

This is one of those marketing campaigns that can work for pretty much any photography discipline but for today’s article we’re using wedding photgraphy as an example.

What questions do prospective wedding clients ask when they first meet you?

How easy is it to explain what you do and how you work?

You can answer these questions and more with the simplest of things….. a behind-the-scenes video.

One of my favourite photographers here in the UK has done this brilliantly. Wedding photographer Dave Nunn has three videos on his site which are certainly worth a peep:

  1. Bridal Prep
  2. Ceremony
  3. The Reception

Makes it look easy doesn’t he?

We can share all the images and articles we like, but there’s nothing quite so effective as a simple 5 minute video. Read More→