Tools for Your Photography Business – Location Portrait PhotographersBy
This is the fifth in our series looking at essential tools for your photography business. We’re going to be looking at some of the essential tools you’ll need to acquire in at least the first year (if not the first month) of your business.
Other articles in this series –
Part 1 – Software and Online Presence
Part 2 – Financials
Part 3 – Wedding Photographers
Part 4 - Studio Portrait Photographers
Part 5 – Location Portrait Photographers
Location portrait photography surprisingly isn’t about shooting on amazing locations…… it does help having them…..but if you’re a portrait photographer then your main emphasis should always be your subject.
In the same breath, location portraiture isn’t about having an abundance of gear. We’ve all heard the term ‘All the gear no idea’ , this really rings true for many photographers who think they need the latest gadget or lens to produce good work.
The best work is sometimes about simplicity. If you’re new to the business or are looking to expand into location portraiture then simplicity is a good place to start.
So what does that mean in terms of equipment?
Lighting of course!
It doesn’t matter how cool that disused rail track looks or how vibrant the colours are on that cargo container if your light sucks.
The first step to good lighting is firstly utilising what’s available (that big thing in the sky). The next stage is to introduce you’re own light source…. and taking it to the next level by taking it off the top of your camera!
My basic equipment set-up would be:
- Canon 5DMkII or similar
- 24-70mm f2.8 zoom lens
- 70-200mm f4 zoom or similar
- 430EX Speedlight or similar (or better)
- Radio triggers
- Reflector (and someone to hold it)
This is a nice and simple kit which is not only easy to take with you on location but is also moderately priced.
By combining natural light with the flash (off camera and fitted to the tripod) and the reflector we have countless possibilities of lighting.
Taking it to the next level
You could go crazy and splash out on expensive lighting and portable power but to be honest if you’re shoot families and kids this might be a bridge too far.
Then again, shooting a 2 year old with a large portable ring flash would make for some pretty cool shots….. it all comes down to economics.
What I would suggest is adding more light i.e. another flash gun or five.
This is what will really take your location portrait photography to the next level and I’d sooner spend money on a good lens over a body upgrade.
Prime lenses are the way to go and here’s three you might want to invest in (for Canon)
- Canon EF 85mm f1.2 L II USM Lens
- Canon EF 50mm f1.2 L USM Lens
- Canon EF 24mm f1.4L II USM Lens
Some people like to shoot with a larger zoom like a Canon EF 70-200mm f2.8 L USM Lens. Whilst they are certainly worth having I prefer to be closer to my subject so if I’m not using a prime lens then a 24-70mm f2.8 does the job for me.
After a while you’ll find a way of shooting certain subjects that you are most comfortable with. So before you go spending hundreds and thousands of pounds and dollars on what everyone else is using why not rent a few and try them out.
How the images were shot – (Just in case you were going to ask)
Canon EOS 5D Mark II
Focal length 140 (70-200mm f4 lens)
f7.1 at 1/125
Natural light with off camera flash mounted at a 45 degree angle from the subject on a tripod using wireless triggers.
Same equipment setup
Focal length 122
f5.6 at 1/125
I have actually written a post about this lighting set-up – Three point lighting
I divide my time between being a photographer, retoucher, photography blogger and podcaster. Deep down I like to consider myself a portrait photographer and in my short 10 ten years in the business I’ve taken over 100,000 people’s studio portraits. When I’m not taking pictures I’m writing about it, most of my rambles can be found daily at http://photocreative365.com.
Photo Credit: © 2010 Michael Shilling
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