Archive for ANIMATION

360º Product Photography: by Michael Leather

As a photographer my preferred line of work is in the studio, taking shots of people and products. My aim is to always create images that need a minimal amount of post production. This not only saves me time but I feel it forces me to be a better photographer. If I take my time composing a shot with consideration to how it’s going to end up looking on my screen or in print then hopefully it will come out right with minimal post production work. It’s not easy to do this and far too often I hear people say ‘ah that will do, I can Photoshop it out’. True, with the right skill set on Photoshop there is very little that is not possible these days. But does that make you a better photographer, no it makes you a better illustrator or image retoucher or essentially a lazy photographer!

If you can get an image spot on with minimal editing why would you not choose that path? Unless you are more of a photo retoucher and enjoy editing image after image why do it? Well an answer to this question may lye in the economic climate of todays world. Businesses are having to become very clever in their marketing strategies and to keep on to of the game they need something fresh and new. Good photographers are no different; constantly on the look out for new ideas, new challenges and finding a niche or edge over the competition.

So you’re a product photographer and your client is looking for something different or fresh for their website, why not offer 360º Product Photography? Read More→

Photosimile 5000 – The World's First Office Photography Machine

??Jan 9, 2010 – Introducing the World’s First Office Photography Machine called the Photosimile 5000. Taking its name from “facsimile” the Photosimile 5000 is being called “the next imaging device for the office”. It’s a PC-controlled desktop photography studio that integrates a 28”x28”x28” lightbox, an automated camera positioning system and built-in turntable. Using a Canon DSLR camera and powerful workflow software, the Photosimile 5000 makes it easy for anyone to create professional, shadow-free pictures ideal for web, print and daily business communications, no experience necessary!

The lightbox connects to a Windows based PC via USB and the software controls the studio, camera location, turntable movement, camera settings, picture taking and processing workflows. Simply place an item inside, compose using Preview, Zoom and Crop commands in the software and then click Snap and the picture automatically downloads to the PC screen in seconds. Users can annotate, mask, email and batch process images with regards to file name, size, and resolution, watermarking and saving.

In addition to still photos, Photosimile 5000 creates professional 360-degree and hemispherical flash files. It’s fully automated, fast and accurate. The turntable holds up to 25lbs and the system takes between 4 and 200 pictures per 360-degree rotation at 10 unique angles from 0 to 90°.

The Ortery Real3D software, included with the Photosimile 5000, creates full spherical, hemispherical and cylindrical animations with mouse control, image tagging and deep zoom capabilities to 14X. Resulting product animations are comparable to interacting with the physical product.

Even though this product is geared towards the office environment, this could be a great tool for the professional photographer working out of their studio. If you do a lot of table top product shots for your clients, this system could help automate and speed up the process allowing you to get more done in a shorter time period. With the added capabilities of creating 3D animations from the still images, it would give you some additional services to offer your clients. See the show notes for images and a demo video to see it in action.

PHOTOSIMILE Read More→