Whether you’re just starting out or have been in the photo biz for years, one of the best sources of new clients are those living right in your own town. A lot of photographers are on a mission to get national or even international recognition for their work. While this is an admirable goal it’s also difficult to achieve. My suggestion is start local and work your way out to the rest of the world. Here are 10 tips that will help you increase sales while at the same time becoming the “go to” photographer in your town.
1. Contact you local Chamber of Commerce or Small Business Association. They often send out welcome packages to new town residences that offer information and coupons for local businesses. Being the first photographer to get your name in front of them will help to secure future business.
2. Connect with local Real Estate agents.
- Most agents take photos of the homes they list, but high-end homes often require higher quality images than what they can create. Not only will you get paid for photographing the homes, but you can also get photo credit on the listing sheet giving you added exposure to the potential buyers and other agents in town who may want to use your services. If you want to take it a step further you could offer to design and print high-quality listing sheets, giving you another source of revenue. Read More→
Founder of Current Photographer, co-host of The Digital Photography Cafe Show, Designer, Photographer, and overall tech geek.