Author Archive for John Pyle – Page 2

10 More Steps: A Sarcastic Business Plan

10 things to jeopardize your senior photography business:

Everyone always talks about steps to success. They are all over my twitter feed and other blogs especially with the New Year upon us. Some of them are excellent posts. But I do love some funny posts every now and then. Since I am iced in down here in Georgia and feel like being a little sarcastic I decided to write about  some great steps you can take to sabotage or stall your senior photography business. A recipe for NOT succeeding if you will. So take a look at these 10 steps and follow through with them if you want your 2011 to be a year to remember.

*Have fun with this post as it was written in a lighthearted manner. And note: I am not looking down on others from the top of my 70-200mm…just posting some funny topics. We have all probably done some of the steps if not all of them. Happy New Year and enjoy the sarcasm!

1. Wing it – Make sure your photoshoot with the senior has no goals or direction. Just show up with your camera at a location of your choice. Start shooting pictures at random places, titling the lens every other picture, and stare at the back of your LCD screen a lot. It is better to look at the screen on the back of your camera than at your subject. Oh and don’t talk much. Customers like it better when you give no direction. Do not give feedback to the senior. Keep her and her parents guessing as to how the image looks.

2. Buy the most expensive equipment, even if you don’t know how to use it – It is always a good idea to get a 1.2 lens even if you don’t know what Aperture or f-stop mean. When shooting a senior with a group of friends or her family as long as you are at 1.2 something in the picture will be “tack sharp” even if it is just an ear. Read More→

The "Secret" to Beautiful Senior Pictures

Recently I spoke at a local photography workshop and  someone made a comment that it has to be easy shooting only “pretty people”. Another photographer jokingly communicated to me that it “wasn’t fair” that we got to photograph all the “attractive people”. To that I laugh and say I’ll take that as a compliment. I do have to say that every one of the seniors that we photograph is beautiful…inside and out. But some people don’t understand that most of the senior girls do not walk around looking like they do for their senior session…just as a bride doesn’t walk around everyday looking like she does on her wedding day.

I think as a professional photographer that it is your job to find what is “beautiful” about your clients and focus in on that for their images. That can be their eyes, their hair, their smile, their laugh,…anything that makes them look good and feel good about themselves. That can only HELP you in creating images the senior and their families  can be proud of. Read More→

The Art of Business and the Business of Art: Being a Professional

Chelsea-Class of 2011

The term “artist” is thrown around a lot these days. I see a lot of self-proclaimed “artists” describing their passion for photography, and how they just enjoy creating images for people. They don’t want to deal with all that “business stuff”. Unfortunately passion alone does not pay my mortgage and the grocery store doesn’t seem impressed when I say, “But I’m an ARTIST,” when I go to check out.

This is definitely the case with senior photography. If you want to run a successful business in senior photography, or any genre of photography, then you cannot be afraid or ashamed of the word “business.” You must be a professional in all aspects of your business. Especially photographing high school kids. Last year during tax season I watched my wife’s anxiety and frustration as she sifted through receipts, renewed our professional memberships, added up sales and expenses, etc. I made my Facebook status “there is a big difference between being a photographer and running a photography business.”  Today I will discuss professionalism in running a photography business. Read More→

3 Things to Consider when it comes to Senior Photography

In the last article, I addressed both the importance and the enjoyment of senior photography. To me there are three things to consider before moving forward and making senior photography a major part of your business.

1) Are you LAZY? – The class of 2011 has had me lying on my back at night photographing in the middle of Times Square, dodging waves off the coast of Florida, and looking out for snakes in a creek with a senior from Tennessee. This past weekend I photographed a high school senior who flew in with her family from New Jersey. I photographed her, edited her images, and had them ready to view and order in one afternoon. Read More→

You Shoot Seniors?? An Introduction to John Pyle, Senior Portrait Photographer

I don’t shoot weddings. I admire wedding photographers, I love their work, and some of my best friends are wedding photographers. I even like to go to weddings and enjoy the celebration…and some cake. Yes, people are always going to get married.. but high school seniors only graduate once.

Grace is a 2011 Senior

For me seniors are what we enjoy. Mostly because they WANT to be photographed. When I first got my DSLR in early 2000s and started shooting events, weddings, parties etc…I learned very quickly what I did NOT enjoy photographing. My favorite quotes during this time include “oh please don’t take my picture”, “I might break your camera” “can you only photograph me from the waist up?” “can you Photoshop out my wrinkles?”, “can you make me look skinny?,” and “do you HAVE to take MY picture?”. And of course the countless number of hands in front of faces, ducking heads, and people running to hide like I was holding a live cobra in my hand. Read More→