Archive for 365 project

Marketing Campaigns for Photographers – Photo of the Week

We have mentioned 365 photo projects in the past but a 52 project might be more suited to your work-flow.

What to share
Really your photo of the week needs to be more considered than a Instagram or iPhone snap as it has to showcase your talents as a photographer in the best way possible. In order for your photo of the week to be an effective marketing tool then they need to be one of two things:

  1. Showcasing your style
  2. Showcasing a new style, subject or direction you want your photography to take.


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Marketing Campaigns for Photographers – The 365 Project

When I think back to my photographic/artistic education the most productive year was my Art and Design foundation course at Wimbledon School of Art. It was a one year pre-degree course in which you spend the first 10 weeks doing 10 different projects in all different areas of art and design before choosing an area to specialise in for the rest of the year. I choose photography in the end but the course also gave me a taster of different areas such as fine art painting, 3D design and sculpture.

The whole year was a relentless pursuit of creativity and 15 years on I still haven’t experienced anything quite like it…….until I started my own 365 project.

Initially I wanted to create something closer to a daily photo project but it evolved into what is now PhotoCreative365

But how is a 365 a marketing campaign I hear you ask?

Your 365 project doesn’t have to last a whole year or even be a photo a day project. What is important is doing something creative everyday that showcases your talents and tunes your skills. Read More→