Sept 15, 2010 – PRESS SUMMARY – Nikon Inc. announced the addition of two new pro level lenses to the legendary NIKKOR line. The new AF-S NIKKOR 35mm f/1.4G and AF-S NIKKOR 200mm f/2G ED VR II lenses deliver the performance, reliability and stunning image quality that photographers come to expect in a NIKKOR lens. The 35mm f/1.4 and 200mm f/2 VR II produce sharp results with excellent clarity and color reproduction whether capturing still images or recording HD video. With the addition of these two lenses, Nikon has introduced a total of nine new NIKKOR lenses in 2010, reinforcing Nikon’s role as the world leader in optics.

Exclusive core NIKKOR technologies play a fundamental role in the design of these two new lenses, and both feature Nikon’s exclusive Silent Wave Motor (SWM) technology for quiet, fast and accurate autofocus performance. The optical construction of each lens utilizes Nikon’s proprietary Nano-Crystal Coat to minimize flare – both internally as well as from backlit subjects. Further ensuring exceptional image integrity is Nikon’s Super Integrated Coating (SIC) for color consistency and reduced flaring. Each lens also incorporates a nine blade diaphragm, to help achieve a dramatic separation between subject and background with a natural out of focus area (bokeh) coveted by today’s image-makers. Read More→

Trevor Current

Founder of Current Photographer, co-host of The Digital Photography Cafe Show, Designer, Photographer, and overall tech geek.

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