Archive for Lens

Sigma 50-150mm F2.8 Lens Now Available

SIGMA LogoApril 4, 2012 – PRESS SUMMARY – Sigma Corporation of America, is pleased to announce that its newly upgraded 50-150mm F2.8 APO EX DC OS HSM telephoto lens is now available for the street price of $1,099.

The 50-150mm F2.8 APO EX DC OS HSM telephoto lens is the successor to the 50-150mm F2.8 APO EX DC II HSM. The updated lens now features Sigma’s own proprietary Optical Stabilizer (OS) technology, which offers the use of shutter speeds approximately four stops slower than would otherwise be possible. The lens design utilizes an inner-focusing and inner-zooming system that provides convenient handling and this, along with the OS feature, makes it favorable for high-performance, handheld, close-up photography. Additionally, the Hyper Sonic Motor (HSM) ensures quiet and high-speed auto focusing, while allowing full-time manual focus capability.

The Sigma 50-150mm F2.8 APO EX DC OS HSM Canon mounts will be available next week, while the Nikon and Sigma mounts are expected to be available by the end of April. Read More→

PENTAX Introduces New 25mm Lens for 645D Medium-Format DSLR

PENTAX LogoMarch 23, 2012 – PRESS SUMMARY – PENTAX RICOH IMAGING AMERICAS CORPORATION announced the introduction of its new DA645 25mm f/4 lens, designed and optimized for exclusive use with its popular 645D medium format digital SLR camera. By combining its ultra-wide perspective with exclusive PENTAX Super Multi-Coating (smc), Aspherical Elements (AL), Supersonic Direct-drive Motor (SDM), and all-weather (AW) construction, PENTAX has created a lens that will render super-sharp images with performance levels photographers have come to expect from original PENTAX lenses.

When mounted on the PENTAX 645D medium-format digital SLR camera body, the DA645 25mm f/4 AL [IF] SDM AW lens provides a focal length of approximately 19.5mm in the 35mm format, the widest perspective available with the 645D. Photographers now have greater creative flexibility when shooing landscapes or when photographing in confined areas with minimal room to move.

As with any quality optics, precision engineering and glass elements are critical ingredients. The DA645 25mm f/4 lens incorporates two high-performance aspherical optical elements, which provide exceptional image-resolving power with outstanding brightness levels even at the edges, while keeping various aberrations to a minimum. In addition, the lens is treated with PENTAX Aero Bright Coating to ensure an outstanding anti-reflection performance over a broader wavelength range to deliver images that are more brilliant and higher quality than those produced by previous models. Additional lens coatings and anti-reflective materials are applied to create a lens that is totally optimized for the 645D camera. Read More→

Nikon's Latest Glass – AF-S NIKKOR 85mm f/1.8G

Nikon LogoJanuary 7, 2012 – PRESS SUMMARY – Nikon Corporation announced the release of the AF-S NIKKOR 85mm f/1.8G, a fast, medium-telephoto fixed focal length lens with a focal length of 85 mm and a maximum aperture of f/1.8 compatible with the Nikon FX-format.

The AF-S NIKKOR 85mm f/1.8G is the new addition to the FX-format lens lineup. It utilizes an all new optical design allowing users to enjoy shooting portraits with pleasing blur characteristics only possible through fixed focal length lenses. Even with a fast maximum aperture of f/1.8, the AF-S NIKKOR 85mm f/1.8G is very lightweight at roughly 350 g, allowing users to easily carry their camera around with this lens mounted. The Silent Wave Motor (SWM) ensures not only quiet autofocus operations, but also makes autofocus shooting possible when the lens is used with entry-level Nikon DX-format digital-SLR cameras such as the D5100 and D3100, which are not equipped with an autofocus drive motor.

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A Wedding Photographers Camera Bag

There are a few major tools that I keep in my wedding photography bag. They are essential and necessary at every event I shoot. The first one doesn’t fit in the bag but is a necessity especially when you are shooting a large event and that is a qualified assistant. An assistant doesn’t have to be a second shooter but it definitely helps. An assistant can help carry and keep an eye on equipment. At a family member’s event in downtown San Antonio, the photographer’s second camera was stolen in the middle of the ceremony. You can never trust that your equipment is safe and an assistant can help with that. They can also help with getting the wedding party and family ready for the formal shots and can assist with second shooter responsibilities if necessary.

As far as the equipment I carry I try to keep things as light as possible. You have to remember that you will be on the move and the more stuff you have to carry the more likely you will miss a great shot. I take a small Canon shoulder bag. It’s up to you to have two camera bodies. It never hurts to have a backup and while expensive, it can save your job if one goes down during an event. I have my trusty Canon 30D, one 18-35mm Canon EF f3.5, one 70-300mm Canon EF f4, two Canon 430 EXII Speedlites, and one 580 EX Speedlite. I carry at least 30 AA batteries, a spare camera battery, and spare CompactFlash cards. Two slave flash stands. I also carry lens toilettes because you always need to clean your lens, a pen, and business cards. Read More→

Review: Holga HL-N Lens for Nikon DSLR Cameras

I am a sucker when it comes to darn near anything retro. Old cars, older video games, bad sci-fi movies from the 80s, and vintage photos are all on that list of things that will stop me in my tracks too take a moment and enjoy. For this article, I’m focusing on my love of old photos. There is something about a grainy, scratched, vignetted, and overall imperfect photo from the past that really floats my boat. Perhaps this is why so many of my photos are trying to replicate aspects of this retro look.

The camera that tends to be the culprit of growing retro style photo popularity is the Holga film cameras. These are cheap plastic cameras that take some great photos with vignettes, light leaks, multiple exposures, and so much more. The issue is that you always had to buy these “toy” camera bodies and film to enjoy the Holga effect. That is until recently!

Holga has released two lenses that are specifically made to fit the Nikon and Cannon DSLRs. The HL-N is, obviously, for the Nikon while the HL-C fits a Cannon. These lenses promise great Holga effects with the convenience of your digital camera. When I heard about this, I immediately jumped all over the opportunity to snag the HL-N and take it for a spin.

When I received the box with my HL-N, the first thing I noticed was how extremely light the box was. I have ordered small Lego sets that weighed more than this. The reason for this lightness is due to the Holga lens being made out of plastic with the exception of the small front piece of glass. There are a few holes drilled out on the back to send the image to the sensor, but that is it. Even the part that mounts to your cameral is plastic. This truly brings the toy camera feel right to the DSLR world. Read More→

NIKKOR Announces Four New Lenses

Nikon LogoAug 19, 2010 – PRESS SUMMARY – Nikon Inc. announced four new lenses to the legendary NIKKOR line to meet the needs of all types of photographers, from those looking for the ideal lens for capturing memories of the school play to pro glass that captures client work in the studio. The new AF-S DX 55-300mm f/4.5-5.6G ED VR, AF-S 28-300mm f/3.5-5.6G ED VR, AF-S 24-120mm f/4G ED VR and AF-S 85mm f/1.4G deliver the optical excellence and stunning image quality that consumers have become accustomed to with AF-S NIKKOR lenses. Nikon’s optical engineering experience and devotion to extraordinary standards of excellence have contributed to the strength and legend of the NIKKOR brand. With the addition of these four lenses, 2010 has seen the introduction of a total of seven new NIKKOR lenses, reinforcing Nikon’s role as the world leader in optics.

NIKKOR 55-300mm f/4.5-5.6 Lens

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