Archive for social networks

Top 5 Social Media Sites To Promote Your Photography: by Mike Barbre

Are you a young photographer trying to promote your name? Or perhaps you are a veteran professional looking to expand your marketing base. Either way there are several social media sites that can be used to promote your photography

Facebook
Facebook is more than a site for you to connect with long-lost friends. It is also a powerful marketing tool. Set up a page specifically to promote your photos, not your personal profile page. People can become a ‘Fan’ of your page by ‘Liking’ it and can interact with you through the Wall feature. Whenever you post a comment or new photos anyone who is a fan will see these updates.

Post your photos individually and on thematic albums. Always be consistent in updating your page but don’t overload it on a daily basis, you want to keep your fans interested and surprised. Ask them for feedback to increase the interaction between you, your photos and your ‘Fans’.

Twitter
Twitter is a social networking site that allows users to post 140 character updates, called tweets. With a Twitter profile you choose which user tweets to follow. You can tell people about new projects, upcoming exhibitions or simply share a photography tip of the day, making you an online expert source.

You can add your photos to Twitter through its companion site, TwitPic. As the URLs of TwitPic are short they are readily usable on Twitter. Recently there have been discussions on the Terms of Use of TwitPic who may be able to sell your pictures to a third-party without any credit to you, so make sure you read the Terms and Conditions carefully before sharing your images. Read More→

ASMP Issues Statement on twitpic Terms of Service

ASMP LogoPRESS SUMMARY – The American Society of Media Photographers (ASMP) has issued a statement alerting members to the terms imposed by twitpic, a service which allows users to share media on Twitter in real-time. In response to inquiries from members since twitpic made changes to the language of its terms of service on May 10th, ASMP has reviewed the website and determined that twitpic’s terms are contrary to the best interests of photographers. ASMP has also advised that photographers seeking to post images online for linking in messages through social networking services such as Twitter or otherwise, should look for terms of service such as those used by Mobypicture.

According to ASMP General Counsel Victor S. Perlman, “Twitpic’s terms of service grant them broad rights to license, sublicense and otherwise use uploaded images, whether for commercial purposes or not and whether compensated or not, without any obligation to pay anything to the content owners. Further, twitpic imposes a requirement on users that they indemnify and hold harmless twitpic, its officers and employees, against any claims arising out of the use of any content posted on twitpic.” Perlman went on to say, “In contrast, Mobypicture’s terms of service are short, simple and to the point and it is to be commended for its photographer-friendly stance and terms of use. Under those terms, all rights of uploaded content by users remain the property of users and those rights cannot be sold or used in a commercial way by Mobypicture or affiliated third party partners without consent from the user.” Read More→

Starting a Photography Business: Part 33 – Foot in Mouth

With social media only too eager to broadcast the ramblings that we have and let’s face it; a lot of us use social media for keeping a hand in for our business, without constantly tweeting business messages and links, maybe sometimes we don’t necessarily think too much about what we say when we stick a message out there. However that lack of thought can cause enormous problems at times.

Here in the UK on Friday, I’m sure that most of you will be aware that there was a royal wedding. Someone that I follow on Facebook made a comment about the wedding, it was on the anti-side of the royal wedding and though English, they completely misjudged the feeling of people in this country and amazingly, around the world. The torrent of messages disagreeing with her and some quite strongly worded ones flooded in from people worldwide.

Social media makes it so easy to put your thoughts out there without a filter; your filter becomes the people that react. The person I’m talking about is an author, and I was curious as to how many people she lost as followers and how many people just shrugged their shoulders. Read More→

Starting a Photography Business: Part 8 – Listen To The Voice!

I had an aha moment last week, it was a big one, it was a grateful one and it was almost, how could you have been so silly? Since having the idea of the business finding reliable suppliers has become one of the most important parts. The website was pretty much sorted as soon as I came across Smartdecat, job done; the printers were another question.

I wanted a printer and a framer in one rather than having to run between two places, and doing an internet search I came across a fantastic company, not too far away from me who just felt right from the moment I saw their site. Have you ever had that where you just instantly know, without even knowing too much about something?

I met the salesman and the owner at a trade show earlier this year and took to them both, professional, personable and friendly, yet when a fellow photographer told me they’d had small problems with this particular printers I ignored my gut instinct that was saying ‘these are good guys’ and went looking for a different company.

Printers seemed to be few and far between and finally finding one that was also cheaper than the rest I contacted them. The first meeting with the salesman should have told me all I needed to know but new to doing business on my own behalf I had so much going on in my mind I just didn’t read the signs, he arrived with just one frame moulding in two different colours rather than a bagful which was of course the most expensive. In my head a voice was saying ‘what about the other printers?’ I silenced it. When I had to constantly chase the salesman for information & samples I ignored the insistent voice. Read More→

Starting a Photography Business: Part 7 – Shall We Tweet?

I’m wanting to sit and write this article to tell you how wonderful Twitter is and how you should definitely think about using it for a business marketing tool but I’m getting distracted by er, Twitter! Well Tweetdeck to be exact.  And that is a wonderful thing about Twitter such is it’s phenomenon that people write different software for it and you can have so much fun with the different applications.

Just in case you haven’t yet signed up to Twitter let me give you a quick answer to is it worth it? Oh yes, indeed it is! I signed up when someone whose teleseminars I listen to said she sometimes gives away free gifts on Twitter.  I can’t say I was hooked immediately; this new world was complicated.  It took me two weeks to be certain I’d sent a @message, only when they replied was I sure.  And all this #FF business drove me insane for a couple of weeks too until I realised it’s something that happens every Friday when you recommend people who are good to follow.

But pretty soon it became addictive and I saw how it could be very useful to me when I set up my business.  So I began to follow people that I was interested in and then follow the people that follow them so I could get more of a niche following.  But it’s not all about marketing for me there have been some great advantages of being on Twitter, I have met some lovely people who over time have become friends, and it’s a fantastic place for being in contact with other people in your field of work.  There are numerous photographers on Twitter who are happy to answer questions and give advice on suppliers or just have a chat.  And I’m writing these articles now because I was on Twitter at the right time when Trevor was asking for contributors.

After a year with the bird, (I wonder if it sends an anniversary card?), I’m becoming more selective about only following people who actually have conversations so I can have a chat with someone and build up a rapport – though I do have the odd guilty pleasure in there too.  The accounts that only send links to webpages leave me cold & I also avoid like the plague the links to ‘click here and get 100’s of followers.’  I’m not certain but when you look at some peoples followers they have plenty of faceless companies and porn stars listed, I get the feeling they may have come from these type of links. Read More→

What’s All the Buzz About Google Buzz?

Probably the biggest buzz going around the web this week was the announcement of Google Buzz. It’s been a trending topic on twitter and all of the tech blogs have been talking about it. So what exactly is Google Buzz?

Buzz is a new product from Google that integrates social networking into Gmail. If you’re familiar with twitter, FriendFeed and Facebook then you’ll see some similarities in this product. Rather than going out and finding people to “follow” or “friend”, Buzz does it for you by automatically following the people you email and chat with the most. You can make your posts public or private and you can easily integrate your twitter feed, photos from Picassa and Flickr, videos on YouTube and share your Google Reader subscriptions.

When new posts and comments are added, they pop in automatically so there is no need to refresh the screen. When comments are made to your posts they’re sent to your Gmail inbox so it’s easy to keep the conversation going. Buzz will even make recommendations of interesting posts and weed out the ones you may not be interested in. Read More→