Archive for Make Better Photographs – Page 20

A Bundle of Joy

Today is the day that I have been anticipating for a long time; the day my new camera arrives, I’m so excited! I was up early and ready to go just the postman it seems wasn’t quite so eager to get here. Just down the road a lorry tipping cement is parked, meaning every time a car slows down to go around it, my head lifts expectantly at the sound hoping that it might the be post van stopping.

I’ve taken up a key position near the window so that I can spot the van as it pulls up, rush to open the door and gently take the box. The floor is paced, make-up done, for a practice shoot later with the camera, in the longest most methodical time ever.  Tick, tick, tick sounds the second hand of the clock and no sign of a red van.

At 11am a van pulls up, it’s here! I open the parcel and inside the box looking up at me is a Panasonic Lumix G2, not the latest version, as I need an external microphone jack. I find the manual, 143 pages long, on the front it says, ‘Read the entire manual before using the camera.’ Hmmm. In the first couple of pages it tells me the battery is sent uncharged, so immediately I plug in the charger and start another countdown, two hours until I can play with the camera, so er, I read the manual; just the parts that I’m going to need to start work with the camera!

With the battery charged and me slightly more knowledgeable, I get into the car and return to a rural area I found recently. I’m trying the camera out on all kinds of things, traditional wide landscape shots, close ups of blackberry flowers, a field of wheat. Just fabulous! The manual zoom on the camera is a very clever thing. As I touch the focus ring the image zooms by 5 times so I can get the horizon pin sharp, as soon as I let go of the focus ring the view returns to a wide shot. I like this, though the first time it happened I wondered what on earth was going on. Read More→

Tying The Knot: 5 Preparations For The Wedding Day

There’s a popular saying: failing to prepare is preparing to fail. And this is true.

I have my own take on it which goes: have you seen 127 Hours?! Do you realise that failing to prepare could mean the loss of your freaking arm?!

Ok, hopefully nothing that drastic will happen to a wedding photographer! But then again, screw up someone’s wedding photos and they might want to tear more than just an arm from you – without the use of knives!

So here, for your health, are 5 essential preparations for any wedding day:

1: The run sheet: this is so important it starts with a “The”! The run sheet tells you where you have to be at what time and all the little nuances of the day. Without it you’re working blind.

Ideally you should have a first draft a few weeks before the wedding so you can familiarise yourself with the day and plan your driving routes, timings, and equipment requirements. Some of this you may have already covered off if you’ve been diligent and performed a location scout.

There will be tweaks leading up to the day which the couple should keep you abreast of but the first draft will allow you to map out 95% of the day.

On the day don’t take any chances; be savvy and have a printed copy in your pocket and a backup sitting in Dropbox so you can access it on your iPhone in case of emergency.

2: Batteries: goes without saying but it’s easy to put this simple task off until you realise you don’t have time to charge them all! Camera batteries are crucial and you should have a spare for each body you’re using plus ideally a charger for each body to reduce charging time. I use two bodies and have two chargers but with 4 batteries to charge that means I still need a few hours to top them up!

And if you’re using speedlites then the batteries and spares for those will also need to be charged.

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Scenic Outlook – What Gear Do I Need?

So you’ve seen all these amazing landscape shots from various photographers and you think to yourself, “I’d like to do that, but what do I need to get started?”. I’m assuming here that there will probably be people reading this that may be very new to photography and are looking for some sort of guidance. So what I’m going to do is compile a short list of things that you might want to consider getting hold of at some point or another, though there is no need to go out and get it all at once.

The simple answer to that question is a camera and a tripod. Is that it I hear you say. Well yes and no. If you’re a total beginner with only a compact camera who’s looking to delve further into the photography world then yes you can start to get out there with no more than these two items. Something to take the picture with and something to keep the camera as steady as possible. This is all I had when I started and it did me fine until my experience started to grow. I would recommend that you find out where the self timer is and use that to take your landscape pictures as this will prevent you from jogging the camera during the exposure. I will cover camera settings and things like composition in a future post.

As your knowledge begins to grow you’ll find that you start to need more and more bits of equipment. Purchasing a more versatile camera would be the obvious first choice, personally I would skip the bridge cameras and go straight for a DSLR system as this will give you more options in the long term. The standard zoom that ships with most cameras is actually a very good range for the landscape photographer and is in fact the zoom range that I use 90% of the time albeit that I purchased a better quality lens.

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Connecting With Potential Clients At A Wedding

Weddings are great ways to gather new business. For one, the wedding couple has already placed their stamp of approval on you by hiring you to capture their special day. You have instant access to lots of potential clients from expectant moms, to high school seniors, to newly engaged couples, to family photos. Every potential client in one place. So how do you reach them? There’s a few different ways to do this without being disrespectful to your paid clients, the bride and groom.

One method that I like to use is the couple card. I take a few photos that I have taken of the couple and I create a 4×6 image with their photo as well as my information at the bottom. I also include my website and album information for the event. I normally print anywhere from 60-100 images and have them displayed somewhere around the sign-in table. They are 4x6s so they are inexpensive and they make great keepsakes for the wedding guests. Many times if you print more than one image people collect them. Its great branding for your business and inexpensive advertising.

Another great way is to talk to the guests. Get to know them a little bit. If you see some children dancing on the dance floor and children’s photos are your things, get a little creative with your images. Many times guests will go to the album and order photos of them from the event. Getting great shots of their kids keeps you in mind when they are thinking of new family photos.

Another great advertising piece is Facebook and other social media outlets. I know, I know, everyone uses Facebook but really it works. I have received quite a bit of repeat business and new customer business via Facebook from other events that I have posted. By posting images of your events and tagging yourself as well as your clients it gives their friends the opportunity to visit your business page and look at your work. It increases traffic to both your business page and your website. I try to only post a few images of events on Facebook and then provide a link to the entire album on my website thus driving traffic to the site. The key here is timing. You need to be quick. I always post a group of “teaser” shots from the event no later than 4 days after the wedding. This keeps the event fresh in the guests mind and the couple is usually still on their honeymoon so when they return to internet surfing they get to view some of their photos right away. This is a great advertising took and costs you nothing other than time. Read More→

Tying The Knot: Managing New Clients

One thing we must never forget as wedding photographers, is that while we gain more and more experience and knowledge about the industry with each wedding we shoot, every new enquiry we get is from a couple going through the planning process for the first time.

It’s easy to get caught in the trap of assuming that clients know as much as we do about wedding photography and styles, how much professional photography should cost, why albums always rule over CDs, or which are the best wedding blogs and magazines. In reality many of them, quite understandably, don’t have a clue about wedding photography or how to book a photographer and are possibly terrified by the prospect of approaching a professional artist.

I mean, I have no idea how much sculptors charge or how to approach one for a commission. Do you? I’d probably say something like “Er, hi, I’d like a sculpture please. Nothing too big, something around 12” x 8” with some wood in it will do. How much will that cost? And does it come with a CD? Wait, why are you pushing me out of the door?!”.

So when you receive an email asking how much 3 hours of wedding photography costs and if a CD is included, exercise patience (ok, after you’ve had a deep breath and bitten your tongue!). You don’t know who’s at the end of the email or what their budget is, and the last thing you want is to end up looking like that sales assistant in Pretty Woman!

I had a similar situation very recently. An email flew in from a couple saying they’re planning a small wedding of just 25 guests and how much would it cost for 2-3 hours of photography to cover the morning ceremony?

My initial reaction was mixed. As an emerging wedding photographer I need to book as many weddings as possible for experience and for my portfolio and their ceremony was going to be at a really pretty location. But at the same time my business head said that reducing my cost based on just 3 hours of shooting would lose me money on a precious Saturday and therefore I should turn this down and hope that something on a larger scale would come along for the same day.

How would I handle the response to this enquiry? Read More→

Scenic Outlook – Get out of bed!

What is it that makes great Landscape pictures? Good camera craft, an understanding of composition? Both of these are incredibly important but they’re not the only thing. Great landscape photos come from a love and dedication to get out there and enjoy your surroundings and to see the wonderful low light bring definition and shape to the landscape; which means getting out of bed early. Now I realise that great low light also happens at the end of the day too, but for now I’m going to talk mornings. One of the best times of day to be out as a landscape photographer is first light, in fact I’d go even further and say that you should really be out there well before sunrise, by at least an hour in fact. It’s time to set the alarm for stupid o’clock, resist the allure of the duvet and forget about breakfast. Breakfast can be your reward for a good mornings shoot. If you’re going to be out for a while then throw a drink and a couple of chocolate bars into your camera bag.

The winter months are a Godsend for us landscape folks as not only are we blessed with great low light throughout pretty much the whole day, the days are shorter too which means that you won’t have to get out of bed quite so early, 6-7am instead of 4am or earlier during the summer. (Depending on your geographic location of course)

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